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Social Media for Business: What Works and What's Next?
Thursday, September 20, 2012 from 8:30 AM to 11:00 AM
Social Media for Business:
What Works and What’s Next?
Emerging Trends, Best Practices, and How to Leverage Them
Thursday, September 20th
8:30 a.m. (Registration & Coffee) – 11 a.m.
Webster First Federal Credit Union Corporate Offices
271 Greenwood Street, Worcester MA (Located off Rt. 146)
This Program is Free - Sponsored by Webster First
in partnership with
What you’ll learn:
- Social media strategies that work for your business
- The top five trends driving social media now
- Why Facebook is now your second website
- How video is driving engagement
- Generating content that resonates with users
- Increasing search engine visibility
- Employee policies and the new Federal guidelines
- Mitigating social media risks
About the Presenter:
John Theriault, Pincipal
Truventis Social Media provides social media strategy, marketing campaigns, employee policy and training, monitoring and compliance services. The firm works with a range of clients across healthcare, banking, insurance, legal services and other industries.
The company principal, John Theriault, has authored a series of white papers on social media, including; "Opportunity and Risk in Social Media for Financial Service Providers" and “Best Practices for Social Media”. He writes a monthly column for the New England Business Bulletin and hosts a weekly radio show called the “Digital Insider” which airs on WSAR
John grew up in Holden, MA and holds a Bachelor’s degree from UMASS Dartmouth, and a Master’s Degree from Harvard University's John F. Kennedy School of Government.
About the Sponsor:
Webster First Federal Credit Union is one of the strongest credit unions in Massachusetts, serving over 50,000 members in Worcester, Essex, Middlesex, and Suffolk Counties. Since 1928, we have worked hard to serve the financial needs of families and businesses in Massachusetts. See what it means to think First.
When & Where
Webster First Federal Credit Union
Webster First Federal Credit Union is one of the strongest credit unions in Massachusetts, serving over 50,000 members in Worcester, Essex, Middlesex, and Suffolk Counties. Since 1928, we have worked hard to serve the financial needs of families and businesses in Massachusetts.